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F. Scott Fitzgerald's book,
was published post-humously
and contains numerous letters
written to his daughter
This Letter
—from "Scott" to "Scottie"—
was written
August 24, 1940
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Advertising is a racket
like the movies
and the brokerage business.
You cannot be honest
without admitting
that its constructive
contribution to society
is exactly minus zero.
It is simply a means
of making dubious promises
to a credulous public.
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